We’re not a social or PR agency. Nor are we a talent agency. Buttermilk is the independent creator company - built to drive advocacy, cultural relevance and business impact through creators. We work collaboratively with brands and creators to build growth that compounds over time.
There are five ways to work with Buttermilk. Each is designed to deliver value depending on your goals, timelines and internal set-up - from strategic advisory to full execution.
BRAND FANS
FANFORMED
CREATOR Campaigns
Boosted
A GLOBAL Creator AGENCY
Raising awareness of moschino teddy fragrances amongst us audiences
Primark asked Buttermilk to curate a bespoke strategy to increase brand awareness, highlight the diverse offering, effectively engage new consumers across different states and encourage footfall to their newly opened stores.
To reinvigorate Mugler’s brand identity, Buttermilk aimed to galvanize a community of passionate creators with unique voices who epitomize the Mugler ethos, creating unique and compelling earned content.
Prada Beauty came to Buttermilk with the ask to launch the beauty brand in the United States, starting with their Lip Optimizing Balm and Monochrome Lipsticks, aiming to put them at the forefront of beauty conversations.
In 2022, Elizabeth Arden tasked us with revitalising their legendary Eight Hour franchise to attract a wider and diverse audience.
Estée Lauder enlisted Buttermilk to elevate their 'What Do You Wish For?' holiday campaign, aiming to position Estée Lauder as the ultimate holiday shopping partner and boost awareness of their seasonal offerings and promotions.
Marc Jacobs came to Buttermilk in Q4 of 2023 wanting to reignite love for two of their most iconic handbags: The Tote and The Snapshot. The love was there, it was just latent.
